We know the entertainment industry like the back of a Granny’s hand. So when rapper Trettmann released his much anticipated album “Trettmann” it was natural he invited us along for the ride. We integrated his loyal fanbase into the campaign and ran ads featuring the sick album artwork on social and Spotify. We brokedown the album cover visual into individual Giphy Stickers which then took over artist and fan Instagram stories. But social wasn’t, and never is for Granny, the limit. We had outdoor projections in 3 different locations in Berlin which firmly welcomed all passers by to Nimmerland.


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